by k2company | Feb 13, 2023 | K2 Team, Public Relations, Social Media News
Whether you are a business, nonprofit, or candidate for office, the chances are high you have a presence on social media. Social media has become essential for organizations to connect with their audience, promote their products and services, and build their brand....
by Chelsea Thompson | Feb 6, 2023 | Public Relations
The 2023 Minnesota Legislative Session is in full swing. Many bills are moving quickly through the process, while others seem to be falling by the wayside. With thousands of competing issues at the Capitol each year, many organizations and advocacy groups are...
by Kirsten Kukowski | Jan 11, 2023 | K2 Team, Public Relations
I’m a sucker for a good true crime documentary. They can be trashy, and even exploitative, but sometimes there are a few that stick with you. One in particular that took the country by storm was McMillions, about the McDonald’s Monopoly game scandal in which scam...
by k2company | Dec 27, 2022 | K2 News, Public Relations
Spotify Wrapped is an annual December tradition for many music lovers, and it’s also an effective marketing campaign that continues to grow in impact every year. For those still using Apple Music and Pandora, Spotify Wrapped is a feature that allows users to see...
by k2company | Nov 22, 2022 | K2 News, Public Relations
As 2022 begins to wind down, this is the time when non-profits should start thinking about a communications plan for 2023. The first step is to reflect on the current year. You can’t begin to create an effective plan for the next year without first measuring the...
by k2company | Mar 2, 2022 | Public Relations
After watching President Biden’s speech last night, I couldn’t help but be struck by the antiquated and polarizing nature of the State of the Union speech. Democrats sitting on one side of the chamber, Republicans on the other, the minority party selectively clapping...