by Justin Giorgio | Jun 8, 2025 | Politics, Public Affairs, Public Relations
Summer is my favorite time of year, and most people see it as an opportunity to relax, get outside, and thaw from months of frigid winter, at least across the Midwest. As a result, it’s a time when a lot of people start slowing down. Between summer Fridays,...
by Allison Housley | Jun 5, 2025 | Public Relations
The media world moves fast. Stories break by the minute, inboxes are packed, and attention spans are short. In that kind of environment, sending one strong pitch and hoping for the best just doesn’t cut it. The real wins come from building relationships with reporters...
by Allison Housley | May 30, 2025 | Events, Public Relations
Hosting a successful event requires careful planning. But ensuring people show up, stay engaged, and leave with a clear understanding of your brand? That takes strategic communications. At K2 & Company, we recently partnered with a healthcare client on their...
by Brittany Yanick | May 21, 2025 | Politics, Public Relations
Are you a candidate or an executive wanting to build your brand and stay relevant? Today, the news, your brand, and political policy have little daylight. It’s important to have a team of experts to help you showcase your expertise and thought leadership; whether you...
by Allison Housley | May 7, 2025 | K2 News, Public Relations, Social Media News
Two years ago, I left the nonprofit world to join K2 & Company, and to be honest, I wasn’t totally sure what to expect. I knew I was walking into a faster-paced environment with a bigger variety of projects and clients, but I don’t think I realized just how much...
by Brittany Yanick | Apr 24, 2025 | Public Affairs, Public Relations
Sometimes in your career, you might feel as though you hit a dead end. It’s something that every working professional goes through – hitting that dead end where the momentum just feels gone, or the passion’s been hollowed out. It’s not the end of the world though. The...
