by k2company | Jul 26, 2024 | Politics, Social Media News
It is no secret that the power of social media continues to become more and more prevalent in all areas of life. What began as platforms for connecting individuals and sharing personal experiences have transformed into powerful tools that shape public opinion,...
by k2company | Jul 17, 2024 | Public Relations, Social Media News
The power of using data in your marketing decision-making cannot be overstated. By leveraging engagement data from social media platforms and website analytics from tools like Google Analytics, businesses can gain valuable insights into their audience’s...
by k2company | Jul 12, 2024 | Public Relations, Social Media News
The digital world moves fast, and that means that you need to too. In today’s fast-paced digital world, effective and efficient communication is essential for any organization. A streamlined process for creating and implementing a communications strategy...
by k2company | Jul 10, 2024 | Public Relations, Social Media News
In today’s digital age, having an online presence is crucial for any business or organization aiming to attract new customers and establish credibility. Here are a few key reasons why an online presence is essential: Reach a Wider Audience With billions of people...
by k2company | May 8, 2024 | Social Media News
No matter what haters say, there’s no denying that TikTok is a formidable force. And when I say haters I’m specifically calling out K2 Senior Account Director Justin Giorgio, who wrote this blog: The Case Against TikTok, As I See It. My rebuttal is below, but first,...
by k2company | May 8, 2024 | Social Media News
I can see the appeal – short videos, informative, get to the point, quick hit satisfaction for the brain. It is fun to go down the tiktok or reels or stories or whatever rabbit hole those short form videos take. We’ve all done it. But I’ve never downloaded...