by k2company | Jul 26, 2024 | Politics, Social Media News
It is no secret that the power of social media continues to become more and more prevalent in all areas of life. What began as platforms for connecting individuals and sharing personal experiences have transformed into powerful tools that shape public opinion,...
by k2company | May 23, 2024 | Politics
Earlier this month, I had the opportunity to return as a guest speaker for the May session of the Hubert H. Humphrey Fellowship Program at the University of Minnesota to talk about the importance of strategic communications in any organization. While the importance of...
by k2company | May 22, 2024 | Politics
Ever seen someone in a bizarre costume show up to a political rally or event just to be a rabble rouse? It’s a more common practice than you’d think! Guerilla campaigning tactics like this make the opposition stand out among a crowd,is a relatively low cost option,...
by k2company | May 13, 2024 | Politics
Have you ever woken up and thought “I’m going to launch my campaign for office today?” If you have, give us a call, but unfortunately, it’s just not that simple. Planning a campaign launch requires a lot of moving pieces and A LOT of coordinated strategy between the...
by k2company | May 10, 2024 | Politics
Last month, I had the opportunity to attend the American Association of Political Consultants (AAPC) 2024 Pollie Conference in Washington, D.C. and speak on a panel with other experienced political communicators about how you can elevate your strategy through earned...
by k2company | May 2, 2024 | Politics
In the world of political communications, we always anticipate the worst case scenario for a client. In fact, on a number of occasions, I have been known to use the following example to explain the type of attacks clients and candidates can expect from their...