The Prominence of Social Media

It’s no secret that social media is the cornerstone of any successful campaign. The right tweet at the right moment can be more powerful than dozens of successful interviews across a multitude of media outlets. The godfather of this strategy is of course President...

What Does the American Voter Want?

13 months from the 2024 election, the American voter is torn – and no, it’s not just the partisan divide. Voters want more compromise in their politics, but just so long as those who DON’T agree with them are the ones compromising. Voters believe more civility...
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