by Kirsten Kukowski | Feb 15, 2023 | K2 Team, Public Relations
This year’s Super Bowl was the third most watched TV program ever with 113 million viewers! There’s something for everyone, the game, the halftime show, the party, or the commercials… Companies invest a staggering amount of time and money into these...
by Kirsten Kukowski | Jan 11, 2023 | K2 Team, Public Relations
I’m a sucker for a good true crime documentary. They can be trashy, and even exploitative, but sometimes there are a few that stick with you. One in particular that took the country by storm was McMillions, about the McDonald’s Monopoly game scandal in which scam...
by Kirsten Kukowski | Jan 3, 2023 | K2 News, K2 Team
I am excited to join K2 & Co. as a Senior Communications Director. Most recently, I worked on Dr. Oz’s campaign for the U.S. Senate in Pennsylvania as Communications Director, overseeing and managing all communications aspects of one of the top Senate races...
by Kirsten Kukowski | Dec 28, 2022 | K2 News, Social Media News
Sometimes we need to look back at past mistakes to remind us about good marketing and things to watch out for. Here’s a throwback post from 2019: The Christmas ad of the season is the Peloton ad where the husband gives his wife an exercise bike that apparently...
by Kirsten Kukowski | Nov 23, 2022 | K2 News, Politics
Four years ago, I wanted to make a shift in my career path. I had been working in, on, or around campaigns since college and wanted to see what other opportunities were out there. I ended up working for a non-profit, but no matter where I interviewed, I always got the...