by k2company | Jul 19, 2023 | Social Media News
Can Meta’s new Threads app live among the well-established social media giants? Let’s talk about it. Most of us in the marketing and communications world are having a hard time not talking about Threads, the newest app by Meta, the umbrella company of the longtime...
by k2company | May 19, 2023 | Public Relations, Social Media News
Asbury University is located in Wilmore, Kentucky. With a population of 6,000 people and a location just outside of Lexington, most people have never heard of the small town, much less its small Christian college…until a few months ago that is. Now, it seems everyone...
by k2company | May 17, 2023 | Public Relations, Social Media News
I’m a football fan, bleeding green with my beloved Philadelphia Eagles, but let’s be honest here: NFL schedule release day is boring. Last week, the NFL and their teams released their schedules for the upcoming season as they always do: slowly but surely leaking games...
by k2company | May 3, 2023 | Public Relations, Social Media News
In all forms of marketing communications, “Millennials” is a buzz word. Millennials, born between 1981 and 1996 (ages 27 to 42), are collaborative, optimistic and college-educated. But, marketers have a new audience to talk to. Generation Z. This generation, born at...
by k2company | May 1, 2023 | Public Relations, Social Media News
Did you know there is a free and easy way to bring people to your business or organization’s website? Search Engine Optimization is essential to improving your online visibility. In addition, you can attract organic traffic and gain a competitive advantage in your...
by k2company | Apr 19, 2023 | Public Relations, Social Media News
It’s one of the oldest forms of communication in books and is still widely used today to engage audiences and convey important messages. It’s arguably one of the most effective tools for creating an emotional connection with your audience. We, of course, are talking...