K2 Latest News

The Latest Event Decor Trends and Tips from K2

Trends are fluid in the event space, always moving and changing. Right when you think you have a grasp on what is popular, something new enters the conversation. That’s why the K2 team is doing everything possible to stay on the cutting edge, and that starts with...

Meet Kristin Collins

Hello! My name is Kristin Collins, and I'm excited to be joining the team at K2 & Company. As an intern, my role involves supporting client image enhancement and assisting with social media efforts to ensure their message reaches its audience effectively. Born in...

Speaking with the Humphrey Fellows: Year 2

Earlier this month, I had the opportunity to return as a guest speaker for the May session of the Hubert H. Humphrey Fellowship Program at the University of Minnesota to talk about the importance of strategic communications in any organization. While the importance of...

Meet Jessica Gale

My name is Jessica and I am thrilled to join K2 & Company as an intern. I will be helping with social media content for a variety of clients. Additionally, I will help our clientele expand their reach and advance their public image. I was born and raised in the...

Guerilla Campaigning – Why People Do Weird Stuff for Clicks

Ever seen someone in a bizarre costume show up to a political rally or event just to be a rabble rouse? It’s a more common practice than you’d think! Guerilla campaigning tactics like this make the opposition stand out among a crowd,is a relatively low cost option,...

Planning A Campaign Launch: What Does It Take?

Have you ever woken up and thought “I’m going to launch my campaign for office today?” If you have, give us a call, but unfortunately, it’s just not that simple. Planning a campaign launch requires a lot of moving pieces and A LOT of coordinated strategy between the...

 

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