A Step-by-Step Guide to Successfully Managing a Conference
There’s nothing quite like the energy of a well-run conference—the hum of conversation, the buzz around a great speaker, the unexpected connections that spark new ideas. But behind every seamless event is months of planning, hundreds of decisions, and a whole lot of...
Turn a One-Day Event into a Long-Term Win
Hosting a successful event requires careful planning. But ensuring people show up, stay engaged, and leave with a clear understanding of your brand? That takes strategic communications. At K2 & Company, we recently partnered with a healthcare client on their...
Fundraising Muscle – What Does That Mean?
If you’ve spent any time around the K2 fundraising team, you will regularly hear us refer to building fundraising muscle. Especially for new organizations (or organizations looking to grow) – I will personally repeat that phrase over and over. Building muscle is not...
Want To Build Your Brand?
Are you a candidate or an executive wanting to build your brand and stay relevant? Today, the news, your brand, and political policy have little daylight. It’s important to have a team of experts to help you showcase your expertise and thought leadership; whether you...
Two Years In: What I’ve Learned (and Loved) at K2 & Company
Two years ago, I left the nonprofit world to join K2 & Company, and to be honest, I wasn’t totally sure what to expect. I knew I was walking into a faster-paced environment with a bigger variety of projects and clients, but I don’t think I realized just how much...
Why We’re Speaking Out for Small Businesses and Why You Should Too
For years, Kristen and I have helped people tell their stories to help make change, whether it was for state or federal legislation, rule-making making or associations or groups trying to amplify their issue. Last year, we were recruited to join the U.S. Chamber’s...
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