by k2company | Oct 17, 2023 | Public Relations
Although you can’t plan for perfection, you can plan for success. While it’s only 2023, our team is gearing up for 2024 to help our candidates get across the finish line. Steering a campaign towards success is a difficult endeavor even if your candidate is favored to...
by k2company | Oct 16, 2023 | Public Relations
Early in our K2 days we worked with a branding company to determine some key phrases that would help tell our story and how we operate with clients, eventually landing on a brand that reflects our experience tackling even the most turbulent times: ‘Calm Confidence...
by k2company | Oct 8, 2023 | Politics, Public Relations
Once your campaign is well underway, you have to keep the campaign momentum going through the primary and the general election in 2024. 2024 is a presidential year, which means the stakes are higher than a non-presidential year, but no need to worry. While many...
by Kirsten Kukowski | Oct 8, 2023 | Politics, Public Relations
What is it like to be in a presidential debate spin room? Most people see presidential debates from their televisions. They see the barbs from behind the podiums, the interruptions, the back and forth with the moderators. They are made for TV experiences. But what...
by k2company | Oct 3, 2023 | Public Relations
Step One: Recruiting Advocates for Roundtables Roundtables are important to advocacy campaigns because they are the best opportunity to reach, persuade, and share concerns with a Member of Congress (MOC). Finding good champion advocates to share your message is the...
by k2company | Sep 1, 2023 | Public Relations, Social Media News
The new ‘Barbie’ movie is a modern phenomenon. The film seamlessly blends timeless charm and modern themes, captivating audiences across generations. ‘Barbie’ made history at the box office, ranking in a whopping one billion in just three weeks. In the ever-evolving...