by Kristen Sheehan | Feb 26, 2026 | Events, Fundraising
They struggle with raising real money from it. Here are the biggest pitfalls I see over and over. Obsessing over décor instead of donors.I’ll be the first to say that ambiance, thoughtful program design, and those subtle touches that elevate a room absolutely matter....
by Kristen Sheehan | Jan 8, 2026 | Events, Fundraising
Lessons on trust, teamwork, and choosing the right people when the pressure is on I’ll admit it—I regularly binge-watch reality TV as a way to shut my brain off from the day-to-day. Of all the shows, Below Deck is my favorite. Captain Sandy, the rotating crews, the...
by Kristen Sheehan | Nov 25, 2025 | K2 News, K2 Team
Committed to the work, behind the work We just wrapped up our 8th annual company retreat in sunny Florida. If you scroll through the photos, you’ll see the usual suspects: palm trees, team dinners, beach sunsets, everyone laughing around a table. This year we added...
by Kristen Sheehan | Oct 21, 2025 | Fundraising
Give to the Max Day is coming up on Thursday, November 20, 2025 and it’s an incredible opportunity for many nonprofits in Minnesota to maximize and excite donors around their cause and raise some extra funds as we head into the end of the year. Like anything in...
by Kristen Sheehan | Sep 17, 2025 | Events, Fundraising, K2 Team
Dear Mom in the Thick of It, My son just turned sixteen, and let me tell you, it’s been an emotional milestone. It took me right back to those early days—when I had to return to work just six weeks after he was born – and the subsequent months where he was so...