The Impact of Following Up and Calling Through to Newsrooms
Newsrooms are pelted with a constant stream of emails and phone calls. Journalists are numbed by the sheer volume of pitches, press releases, and story ideas that land in their inboxes daily. It raises the question: how do you break through to get their attention for...
The Importance of an Online Presence for Businesses and Organizations
In today’s digital age, having an online presence is crucial for any business or organization aiming to attract new customers and establish credibility. Here are a few key reasons why an online presence is essential: Reach a Wider Audience With billions of people...
What Is The Dress Code? Gala Edition
Does spending hours worrying about what to wear to a gala sound familiar? Worrying if your outfit is fancy enough, stylish enough, or appropriate for the occasion? Many people fixate on what to wear to a gala and it is one of the most common questions we get from...
Tackling Silent Auction Outreach
There are many aspects of an event or gala that make it memorable and worth it for the attendees. Some include the menu, drink options, decor, location, guest speakers and overall vibe. If your event includes a silent and or live auction, the excitement around these...
Expert Fundraising Tactics From K2
Finding the right balance of the timing and tactics when you are reaching out to donors to fundraise can be a tricky proposition. I am newer to the fundraising world but there are many things I have learned during my short time with K2 on how to be a successful...
What Separates the Good and the Great Teams?
In sports, business, campaigns, and life, the million-dollar question that leaders have asked themselves and their teams is “How do we get the most out of this group.” When all the skills and the work ethics are equal, what separates one team from another? I’ve...
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